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Climb, sprint and ride faster than before with Mavic wheels.
Since their inception in 1889, Mavic have become one of the major forces in high performance wheels and riding gear for both road and mountain biking. For over a century Mavic's dedication to cycling has pushed forwards the development of high performance wheel sets to unimaginable heights. At Rutland Cycling we're dedicated to providing you with the very best components for your bike, that's why we stock a handpicked selection of Mavic's range both in-store and online.
Everything begins in the heart of the French Alps, in this ideal environment Mavic devour small mountain roads, pound singletrack and destroy the downhills of the Semnoz to create the ultimate wheel sets including the Crossmax and Cosmic ranges.
This home turf testing combined with input from the world's very best riders has lead to a numerous amount of revolutionary technologies exclusive to Mavic including Fore, eliminating the need for rim tape entirely and ISM, the technology that not only gives Mavic some of the best looking rims on the market but also reduces the weight by 10-20% without affecting performance.
This dedication doesn't stop at just wheels; in 1999 Mavic developed the first wireless electronic transmission groupset, over a decade before the current Shimano Di2 groups! More recently, Mavic have expanded into clothing and accessories, creating some truly wonderful gear to cater for all cyclists.